The Beauty of Being Unfinished

The rough, distorted “97” in our logo isn’t just a design choice—it’s a statement. It represents the parts of us that are raw, messy, and still taking shape. It’s about the version of ourselves that’s made mistakes, faced challenges, and been humbled by life. But here’s the thing: those imperfections are where your story begins.

Too often, we’re pressured to present a polished version of ourselves, hiding the struggles, insecurities, and lessons still in progress. But real growth? It doesn’t come from pretending. It comes from embracing the truth of where you are right now, no matter how unfinished it feels.Think about it: every masterpiece starts with a sketch, rough lines that don’t yet form a clear picture. Your life is no different. The mistakes, failures, and moments of doubt are part of the process. They’re not things to erase or avoid—they’re things to build on. The beauty of being unfinished lies in the possibility of what you’re becoming.

The “97” reminds us that the messy parts of life are just as important as the polished ones. It’s where resilience is built, where character is formed, and where creativity comes alive. The lessons learned in these moments are what prepare you for the brighter future ahead.

You don’t need to have it all figured out to take the next step. In fact, the best progress often happens when you embrace the uncertainty and move forward anyway. Growth isn’t about perfection—it’s about learning, evolving, and showing up for yourself even when the path isn’t clear.

At 1997 Appeal, we believe in celebrating the journey. Our designs are a reflection of that belief, reminding you that it’s okay to be a work in progress. You’re not defined by your starting point or your mistakes. What matters is that you’re willing to keep going, to keep growing, and to never stop striving for more.

So, wear your imperfections with pride. They’re not flaws—they’re the foundation of everything you’re capable of becoming. The beauty of being unfinished is knowing the best is yet to come.