1997 Appeal Clothing is a black owned and operated business that's based on the Southside of Chicago. The founder, Martivias Musa, considers it be bigger than a clothing brand and a pillar of the community. 1997 Appeal Clothing aspires to inspire the world through fashion, advocacy, and community service. Unlike many other brands, 1997 Appeal Clothing gives back to its community and plans to change the world one day. But it will start at home.